The Copland Program

The Copland Program - Melbourne

Applications close 29 April - click here for the application form

Who are your emerging leaders?

We invite you to nominate executives with high leadership potential to take part in the Copland Program for 2010. Participants are drawn from the full spectrum of CEDA's membership - business, the public sector, academic and community organisations.

CEDA and the Melbourne Business School - a powerful alliance

The Copland Program is named in recognition of Sir Douglas Copland, the founding Chairman of CEDA and first principal of Mt Eliza Centre for Executive Education.

CEDA brings to the program unparalleled access to Australia's leaders and an understanding of emerging issues and challenges for business.

The Melbourne Business School complements this with its expertise in developing and delivering successful management and leadership programs.

The Facilitator - The theoretical component of the Copland Program is led by Marc Stigter, Program Director at the Melbourne Business School's Centre for Executive Education. In 2006, Marc was awarded the Future Summit Leadership Award as presented by the Australian Davos Connection.

The 2010 Copland Program … preparing tomorrow's leaders

Session Outlines

Business and Public Policy - Aligning stakeholder interests
Thursday, 20 May, 12.00pm - 2.30pm

Speaker - Phil Martin, Government Relations Manager, AFL
Second speaker to be confirmed

As the business and corporate world becomes more competitive, it is crucial to develop strong working relationships with various levels of Governments. Businesses and corporations everywhere have established a government relations arm aiming to influence legislation and policy makers. Since the Global Financial Crisis, governments have stepped up its role in the economy through the strengthening of regulations to provide a stable environment for businesses to set strategy and operate in. The first session of the CEDA Copland Program aims to explore the changing landscape of government-business relations through the examining of case studies from leading industry and government leaders. Having knowledge of the public policy making process will assist in the developing of a consistent and focused message which builds your relationships and reputation to achieve desired outcomes.

Corporate Reputation - Driving shareholder value
Friday, 25 June, 12.00pm - 2.30pm

Speaker - Tim Duncan, Director, Hinton & Associates
Second speaker to be confirmed

Many businesses and corporations consider their greatest public relations asset to be their good name or reputation. Research has identified that a positive reputation demonstrably increases corporate worth and provides sustained competitive advantage. A business can achieve its objectives more easily if it has a good reputation among its stakeholders, especially key stakeholders such as its largest customers, opinion leaders in the business community, suppliers and current and potential employees. Session Two of the 2010 CEDA Copland Program draws on the insights of industry leaders to provide an overview of key steps in building an efficient and successful reputation for your business.

Environmental Sustainability - A key focus for the future
Friday, 30 July, 12.00pm - 2.30pm

Speakers to be confirmed

As the debate of Climate Change dominated the public policy arena in 2009, industries and the corporate sector are already responding in great ways to the need for increased sustainability strategies in resource use, emissions reductions, water conversation and waste management. Failure to understand and meet environmental obligations can lead to pollution incidents, regulatory action and the undermining of your organisation's reputation. As part of the CEDA 2010 Copland Program, this session will assist you to identify legal and corporate requirements associated with environmental factors and review and decide what procedures to adopt to better manage your environmental compliance and risk.

Leadership - Finding the right model for the times
Friday, 3 September, 12.00pm - 2.30pm

Speaker - Ivan Deveson AO, former President of CEDA, former Chairman, Channel 7 and former Lord Mayor or Melbourne
Second speaker to be confirmed

The word leadership is always hard to define. The corporate world has demonstrated that there are many different individuals, from different backgrounds, age groups and personalities that have achieved acclaimed success as leaders in their respective fields. Managing a business and an organisation today requires a variety of leadership skills different from those used event five to ten years ago. The rapidly changing marketplace, increased local and global competition, leaner organisational structures and diverse employees and clients, requires radically different skills and attitudes. As part of the 2010 Copland Program, CEDA is proud to present the session the many forms of leadership in the business world to introduce two leaders what they see as the traits of highly successful leaders and the qualities and skills you need to develop to become a successful leader.

Strong Ethics - Good business
Friday, 8 October, 12.00pm - 2.30pm

Speakers - Simon Illingworth, Director, Ethical Strength
Catherine Walter, Director, Australian Foundation Investment Company Limited

Demonstrated morality and integrity in business should be an integral ingredient in the delivery of successful business outcomes and an organisation's bottom line. It is a necessity in building and maintaining an organisation's brand and reputation. Ethical business practice should be a core value of the business world and it requires strong leaders to implement and uphold high ethical standards. This session will demonstrate the importance of integrity and ethical principals in business relationships and will provide participants with the opportunity to hear from and speak with leaders who have experienced and addressed the breakdown of ethical standards.

Emotional Intelligence - Differentiating people performance
Friday, 12 November, 4.00pm - 7.00pm (including Copland graduation)

Speakers to be confirmed

When you work with other people, your relationship and how you interact with them from the beginning can really matter. Using emotional intelligence in business is all about getting the most out of these relationships in ways that benefit both sides. Having strong emotional intelligence allows you to respond appropriately to different situations, recognise other people's emotions and promote personal and professional development. Developing the skills required to work effectively with your peers, your managers and your staff will help you build stronger relationships that can only benefit your organisation. The final session of the CEDA 2010 Copland Program once again hosts two key industry leaders to discuss how to develop your own emotional intelligence and how to promote it within your organisations.

Our partner

CEDA partners with Australia's best executive education business schools to run the Copland Program. We thank Mt Eliza Executive Education, Melbourne Business School, in Melbourne for their contribution.

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To apply for CEDA's 2010 Copland Program please complete and return the application form together with your CV and letter of recommendation from your supervisor.

Enquiries - please phone Ellie Thompson on 03 9652 8402